Better Halfs

Better Halfs sketch

That’s a quick sketch I put together to pitch an idea I had for the opener of Runner’s World‘s half-marathon service package. I took a stock photo of a runner, colored her clothing a few different colors, then repeated a pattern until the page was nearly filled. I was inspired by the Elle Collections runway collage covers that first came out a couple years ago. Here’s how my final turned out:

The Better HalfsThat was a real challenge to put together. It’s made from documentary photos of only six different people, whose outfits I re-colored in six different hues. I assembled the pattern in InDesign, but it was far too taxing on the computer to do it all in one document. So This final composition links to eight different InDesign files.

Once again we did two different covers for the newsstand and for subscribers. Here’s what subscribers got:

Get Fit Now! subscriber cover

This one went on newsstands:

Get Fit Now! cover

She jumped straight up in the air to strike that pose. Very impressive.

Here’s the opener from the workout feature, starring our cover model and a male model.

Keep It Simple

Another spread:

Keep It Simple

And here’s the opener for a story we did about a Navy Seal who continues to inspire other runners even in death:

After Life

About Benjamen

Benjamen Purvis is the Design Director of Runner's World magazine. | Email
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